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"Funforge's library exemplifies Asmodee's mission to offer great games and amazing stories to our customers," said Andre Kieren, Head of Distribution for Asmodee USA. "The universe of Tokaido, the Professor Evil series, and future releases are welcome additions to our offerings."
Philippe Nouhra, CEO of Funforge, said, "Funforge is excited to collaborate with Asmodee for its distribution. We are confident that Funforge's strong titles like the Tokaido line of products, combined with Asmodee's presence and motivation, will push our games to an unprecedented level of success and bring joy to a broader audience."
Philippe Nouhra, CEO of Funforge, said, "Funforge is excited to collaborate with Asmodee for its distribution. We are confident that Funforge's strong titles like the Tokaido line of products, combined with Asmodee's presence and motivation, will push our games to an unprecedented level of success and bring joy to a broader audience."
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As Gus from French game news site Gus and Co pointed out at the time of the purchase:
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[W]ith the emergence of Plan B in media in 2018, we could ask ourselves (legitimate) questions. Now, with Asmodée taking control, we can scratch our heads on questions of objectivity, neutrality, ethics, and all that.
It will be weird for Asmodée to highlight other publishers, distributors and games than those of their stables... I can hardly imagine Apple touting the merits of Samsung phones on their site...
Now, don't be fooled either, Tric Trac has been in "commercial showcase" mode for a long time. Publishers can even pay to publish their own sponsored promotional items. Over the years, and through the need for money, Tric Trac has swapped this old thing, information, to get started in communication.
Since I've received questions along these lines in the past, publishers do not and cannot pay to appear in posts on BGG News. I am kept out of the loop as to who advertises what on BGG, although sometimes publishers cc me on their ad-related email despite me asking them not to. My operating guidelines: I cover to the best of my abilities what I think readers will find interesting.It will be weird for Asmodée to highlight other publishers, distributors and games than those of their stables... I can hardly imagine Apple touting the merits of Samsung phones on their site...
Now, don't be fooled either, Tric Trac has been in "commercial showcase" mode for a long time. Publishers can even pay to publish their own sponsored promotional items. Over the years, and through the need for money, Tric Trac has swapped this old thing, information, to get started in communication.
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May 2020
—Arkham Horror: Wrath of N'Kai, by Josh Reynolds: There's an ancient artefact on display in Arkham, and everyone wants to get their hands on it... big mistake. (author interview)
—Legend of the Five Rings: Curse of Honor, by David Annandale: A band of samurai from the Crab clan discover an abandoned city on the edge of the Shadowlands, and what they find there changes them forever. (author interview)
June 2020
—Pandemic: Patient Zero, by Amanda Bridgeman: First week in the new job at the Global Health Agency for talented epidemiologist Bodhi Patel, and there's an outbreak in Brazil that needs expert attention.
—KeyForge: Tales from the Crucible, edited by Charlotte Llewelyn‐Wells: Introducing the Crucible, the extraordinary artificial world at the centre of the universe where a myriad species have been assembled by unknown forces.
July 2020
—Descent–Journeys in the Dark: The Doom of Fallowhearth, by Robbie MacNiven: The Baroness of Forthyn's daughter has gone missing, and the trail seems to lead to the deepest, darkest part of Blind Muir Forest.
August 2020
—Arkham Horror: The Last Ritual, by S A Sidor: Infamous European surrealist Juan Hugo Balthazarr is being feted by the great and good of Arkham high society, but his art is darker than anyone can imagine.
—Legend of the Five Rings: Poison River, by Josh Reynolds: Introducing Daidoji Shinn, wastrel son of a Crane clan, who has discovered he has a passion for investigating mysteries.
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Aside from these titles, in October 2019, Aconyte landed a multi-year agreement with Marvel Entertainment to "create new prose stories based around an exciting roster of Marvel's comic book characters", with the first such novels due to appear in Q4 2020. An excerpt from the press release announcing the deal:
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Aconyte publisher Marc Gascoigne said: "The Marvel comic book universe has featured a host of great characters and storylines crying out to be told over the years, and now is their time to step into the spotlight. You can look out for legends from Asgard, several volumes focusing on some of Marvel's heroines, and stories of some of Professor Xavier's lesser-known students, and that's just to get us started."
• In late November 2019, Asmodee Digital introduced digital adaptations of the three games depicted below: Gang of Four, Takenoko, and Dream Home. I haven't tried these adaptations as I rarely play games on digital devices (preferring puzzles to games when I'm on my own), but I did want to point out how bizarre the marketing is for these titles. Here's an excerpt from the press release: "These digital adaptations of lively board games leveraging family-friendly universes, empower new players to discover and learn basic mechanics step-by-step. Fun to play with family and friends of all ages, these games are nice gateways for deeper tactical board games."First, the comma between "universes" and "empower" should not be there. Don't separate a sentence's noun and verb with a comma, no matter how long the noun is! I see this error frequently in submitted game descriptions and elsewhere.
Second, why would new players want to "discover and learn basic mechanics step-by-step"? What a strange way to try to entice someone to play a game? "Hey, do you want to participate in an introduction to tiles-&-tactics and objective completion?" No. That is not the way to introduce a game to new players.
Third: Oh, wait, "these games are nice gateways for deeper tactical board games", which makes it clear that this promotional message is aimed at gamers who need candy to entice others to the gaming table, er, tablet, not a message for those who are unfamiliar with these games. Again, weird. I don't get it. Your job as a marketer should be to convince me, the gamer unfamiliar with these designs, to play them because they're good games, not present them as a gateway to something else. The Aconyte marketing team does a better job of pitching the item itself to the potential audience in question.
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