This was a tie-in product released with the 1976 remake of King Kong and the box features promotional art from the movie poster.
In this Roll and Move game, players make their way towards King Kong to prevent him from reaching the top of the World Trade Center. King Kong defends himself by spinning and knocking players off the board. Cards can help or hinder players in their mission.
A player wins if he successfully completes five attack missions on King Kong before he reaches the top of the World Trade Center OR if he is the first to complete on attack mission and the Special Mission (rescue the girl in King Kong's right hand).
From the rules:
King Kong is climbing the World Trade Center. Can you stop him? As a member of a special attack team, you go up the building after him. If you can successfully attack him five times, you'll win. But make one false move and the giant beast will twist and turn to knock you off the board. Then you must start again. Suspense mounts as he nears the top. Who will win?
You...another player or the Mighty KING KONG!?